With Easter a stones throw away, I thought I would do some scouring of the internet to see how much is actually spent on Easter eggs. In 2019 this was around £340m which is 80 million eggs (finder.com). WOW that’s an awful lot of eggs! Research suggests that children consume on average 8 eggs each over 4 days totalling around 8000 calories.(GWP Group)
PROJECT CamTag® is the reason why I wanted to explore this. This is a project to develop a camera satellite tag to obtain photographic evidence associated with the illegal killing of Birds of Prey, which may help lead to future convictions.
What does this have to do with Easter eggs? Actually nothing! I just wanted to see if readers of this blog can spare a couple of minutes and give some thought to the UK’s Birds of Prey over this Easter weekend.
PROJECT CamTag® is funded by people like you, people who care about our wildlife. To start the project’s Feasibility Study I need to raise £12,000. To reach this target, I need the public’s support, YOUR support to raise the remaining £10,465. This amount equates to just 0.00308% of the UK’s whole spend on Easter eggs in 2019 of £340m!!
It’s a big ask, but with your help it’s possible. No matter how small your donation, it truly will make a difference. The sooner the target can be reached, the sooner we can start helping our Birds of Prey.
“This REAL nest site image, was the result of intentional illegal disturbance, where it is known it had been interfered with.”
On avg. children receive 8 Easter eggs
Image courtesy of Terry Pickford
Can you guess where this is leading?
Do children really need 8 Easter eggs? Now I don’t want to be a killjoy, and maybe I had too many Easter eggs given to me as a child, but when I had my own family, I encouraged friends and family to give my children an alternative gift. I’m not saying that now I wouldn’t like an Easter egg, because I would, but I only need one!
This is where I start getting serious, sad and angry, all at the same time. Look at the two pictures above. On the left, a picture of chocolate eggs that I placed in some straw that I took from my chicken shed, and on the right some real eggs, but not chicken eggs! These real eggs belong to a Peregrine Falcon. This REAL nest site image, was a result of intentional illegal disturbance, where it is known it had been interfered with.
- 80m Easter eggs sold in the UK, equates to approx. £4.25 per egg.
- Children on average receive 8 Easter eggs each, this is a spend per child of approx. £34
Based on the figures above I have a request to make, especially if you are a parent, grandparent or family member of a child you intend buying Easter eggs for. How about using this blog as an opportunity to educate the younger members of your family about what is happening to our Birds of Prey in the UK. Many children are now discussing this in the classroom, and are becoming extremely knowledgeable already about the persecution taking place around the UK.
Maybe instead of another egg they might like you to donate the average Easter egg price of £4.25 to PROJECT CamTag?
What do you think? Obviously, to me it sounds great, but of course I am very biased!!
Wishing you All a Very Happy Easter
PROJECT CAMTAG 